Internet Marketing Trends - Vast Interactive Consulting LLC

2012 Internet Marketing Climate & What Busine...

The 2012 internet marketing climate has smart companies focused on aligning internet marketing campaigns with their overarching business goals AND measuring all campaigns for ROI. Businesses are taking major steps to bridge the gap between their cross-channel product offerings and how these are communicated & measured across those channels with the best return on investment: Search, Online Advertising, Mobile and Social...

2012 Internet Marketing & Advertising Forecas...

As 2012 Internet Marketing & Advertising Forecasts roll out, Barclays Capital is calling 2012 a “low growth environment” for the ad agency business. While 90% of businesses plan to increase or maintain marketing budgets in the new year, budget shifts from TV & print to digital are expected to continue, with an emphasis on social and email marketing. “The firm cited local TV and radio, newspapers...

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  Vast Interactive Consulting LLC
  Midtown Atlanta, GA
  678.592.3073
  cathy@vast-interactive.com

Vast's internet marketing research gives you online marketing stats & other hard evidence that internet marketing is measurably legit.

2012 Internet Marketing Climate & What Businesses Need to Do January 16, 2012
The 2012 internet marketing climate has smart companies focused on aligning internet marketing campaigns with their overarching business goals AND measuring all campaigns for ROI. Businesses are taking major steps to bridge the gap between their cross-channel product offerings and how these are communicated & measured across those channels with the best […]
cathy_vastinteractive
2012 Internet Marketing & Advertising Forecasts December 29, 2011
As 2012 Internet Marketing & Advertising Forecasts roll out, Barclays Capital is calling 2012 a “low growth environment” for the ad agency business. While 90% of businesses plan to increase or maintain marketing budgets in the new year, budget shifts from TV & print to digital are expected to continue, with an emphasis on social […]
cathy_vastinteractive
Online Ad Networks – Is “Reach” really what you need? November 3, 2011
Each year, comScore publishes the top ten online display advertising networks in the U.S. by reach, but with today’s focus on local marketing, is “reach” really better? If your budget is big enough, then you need reach, especially with hyper-targeting, and selecting 1 “finite” Ad Network and 1 point of contact may make overall sense. […]
cathy_vastinteractive