The Long Road. Why Purpose Matters More Than Success
What 18 Years of Entrepreneurship Actually Looks Like… When VoyageATL asked me to share my entrepreneurial journey, I had to sit with something uncomfortable: talking about myself. But more than that, I had to look back at 18 years and make sense of what it all meant. Here’s what I’ve learned: entrepreneurship isn’t a straight […]
The Magical Gift of Honey
đž Honey: A Little Beagle Miracle Need a break from the world? Don’t mind adorable dogs? Meet Honey, our adopted pocket beagle, and tiny miracle. Her adoption story serves as a reminder that when you open your heart, the universe delivers the sweetest things. Wild Beagle Packs and Charlie & The Chocolate Factory Honeyâs journey began […]
When Most Of Your Relationships Are Digital
Being Seen Again: People Behind Businesses and the Birth of VastReel Personal Brand Story Videos  Hitting middle age as a Gen Xer, the last many years have been a strange, transformative mix of COVID-induced isolation, midlife perspective shifts, odd perimenopause symptoms, and a full-on reevaluation of what the next half-century could look like (my “second […]
Smelling Bad Wasnât a Problem Until Advertising Made It One
I recently read this fantastic Smithsonian article about a female entrepreneur in 1912 and the antiperspirant product she named ‘Odorono’ that launched a billion dollar industry. This story is an example of how marketers have the power to shape behaviors and cultural norms, sometimes by convincing us we have a problem that never even existed. […]
From Sportswriter to Content Strategist: How My First Writing Job Inspired the Career I Built
In the late â90s, my experience as a sportswriter for a small Savannah newspaper taught me the power of accuracy, storytelling, and audience connection. These lessons carried me from print to online and shaped a digital consultancy built on the intersection of writing, data, and content strategy. Coach Clarence It was the summer of 1997 […]
When Life Hands You Lemons
That’s So Lemon. Extreme Content Strategy, as told in a Classic Tale. In this clip from Netflixâs 2023 limited series The Fall of the House of Usher, patriarch and pharmaceutical billionaire CEO Roderick Usher twists familiar wisdom into something darker in a modern reimagining of Poeâs Gothic tale. What begins as a simple life lesson […]
The Sneakerina. An unusual shoe that fits right in.
If I was a shoe, Iâd be a sneakerina.
An Avenger on a Laptop – If I Could Harness Energy, What Would I Do With It?
ICYMI A meteorite flew into the Atlanta area last week moving at 30,000 miles per hour. It broke apart and generated 20 tons of TNT in the atmosphere, enough energy to destroy a city block.
I started thinking – if that energy could be harnessed, what would I do with it? I became an Avenger on a laptop.
What If You Could Create Your Job From Thin Air?
If you could dream up your ideal job – No Limits. No Rules – what would it be?