How To Implement the Strategic Recos of Business Coaches
Over the past year, I’ve been working as part of a specialized consulting team for a small business owner in Atlanta offering wellness services at multiple locations. After 2 years in business with decent success, his growth was stagnating and he knew he needed to bring in experts to help him get strategic about growing […]
How Does Content Strategy Help a Health and Wellness company
Trying to get healthcare in the U.S. is often a maze of complex websites, siloed departments, and clinical jargon that can sometimes hurt more than help. For hospitals and healthcare providers with an overwhelming amount of information to share, they know they need to organize their information better, which is why they hire a Content […]
The Art of Anticipation: Why AEO Is Like A Game of Jeopardy!
At a recent networking event, I met a CEO whose company builds custom logistics software. He asked me a question currently weighing on the minds of many business owners: “What is the actual difference between SEO and AEO?” As a Content Strategist, to best answer this, we have to look at how search has evolved […]