From Corporate Escape to Digital Equity: Turning Lifestyle Storytelling into an Owned Business
Let’s be real: at some point, most of us have wondered what it would be like to launch a creator channel on YouTube or TikTok, watch our content take off, and build a full-time income from an audience of millions. The reality is that earning consistent traction on social platforms is an uphill battle, and […]
We Were Promised Efficiency. The Reality of Adopting AI
We were promised efficiency. “AI will do the heavy lifting.” “Automation will free up your time.” “Work smarter, not harder.” That’s great, but now there are more tools, more acronyms, more logins, and more 9-step workflows standing between us and a finished deliverable. It doesn’t always FEEL efficient. The spreadsheet that became a data matrix […]
The Social Media Dialectic: Mindfully Connected for Mental Wellness
As we begin Mental Health Awareness Month, there’s been a very recent public acknowledgement about social media that I think we should be talking about. 2026 court rulings against Meta and YouTube confirm what we’ve suspected: that social media plays a role in causing mental health distress and fuels anxiety and depression. Turns out FOMO isn’t a […]
2026 HIPAA Compliance Checklist: What Small Wellness Businesses Need to Know
For health and wellness businesses, HIPAA compliance sounds scarier than it usually is. At its core, it’s about protecting patient health information — encrypting your digital processes, staying current on legal content requirements, and having a compliance plan if questions arise. FYI: “The Health Insurance Portability and Accountability Act of 1996 (HIPAA) is a federal […]
The Power of One Hour: Why Small Wins are the Best Catalyst for Growth
Sometimes we just need another brain to help us get organized, stay motivated, and keep us accountable. If I’m working with a business owner doing millions in revenue or a solo practitioner who is a couple of years into entrepreneurship, there’s always a “to-do” list that feels like a mountain, and they just need a […]
The Long Road. Why Purpose Matters More Than Success
What 18 Years of Entrepreneurship Actually Looks Like… When VoyageATL asked me to share my entrepreneurial journey, I had to sit with something uncomfortable: talking about myself. But more than that, I had to look back at 18 years and make sense of what it all meant. Here’s what I’ve learned: entrepreneurship isn’t a straight […]
From Sportswriter to Content Strategist: How My First Writing Job Inspired the Career I Built
In the late ’90s, my experience as a sportswriter for a small Savannah newspaper taught me the power of accuracy, storytelling, and audience connection. These lessons carried me from print to online and shaped a digital consultancy built on the intersection of writing, data, and content strategy. Coach Clarence It was the summer of 1997 […]
What If You Could Create Your Job From Thin Air?
If you could dream up your ideal job – No Limits. No Rules – what would it be?