The Innovation Deficit: The Exploration-Exploitation Dilemma

Using predictability for profit doesn’t have to be a creativity killer. SMBs can take a calculated risk with AI innovation using the 70/20/10 Rule.
When Most Of Your Relationships Are Digital

Being Seen Again: People Behind Businesses and the Birth of VastReel Personal Brand Story Videos Hitting middle age as a Gen Xer, the last many years have been a strange, transformative mix of COVID-induced isolation, midlife perspective shifts, odd perimenopause symptoms, and a full-on reevaluation of what the next half-century could look like (my “second […]
When Life Hands You Lemons

That’s So Lemon. Extreme Content Strategy, as told in a Classic Tale. In this clip from Netflix’s 2023 limited series The Fall of the House of Usher, patriarch and pharmaceutical billionaire CEO Roderick Usher twists familiar wisdom into something darker in a modern reimagining of Poe’s Gothic tale. What begins as a simple life lesson […]
An Avenger on a Laptop – If I Could Harness Energy, What Would I Do With It?

ICYMI A meteorite flew into the Atlanta area last week moving at 30,000 miles per hour. It broke apart and generated 20 tons of TNT in the atmosphere, enough energy to destroy a city block.
I started thinking – if that energy could be harnessed, what would I do with it? I became an Avenger on a laptop.