Ever heard of PhysioKinetix Training Systems? Most people haven’t—yet.
One of my clients, a highly skilled therapeutic massage therapist, integrates PKT into his wellness sessions to help clients improve movement, reduce pain, and boost overall well-being.
To spread the word, I designed an email campaign that:
Educates readers about this innovative movement therapy
Encourages appointments
Highlights the benefits in a way that feels approachable and engaging
We also wove in the PKT exercise equipment, adding an eCommerce angle to the story so readers could explore and shop for tools to support their wellness journey.
In short: this email delivered the who, what, and where, turned curiosity into action, and generated new appointments directly from clicks.
